TRAINING COURSE

PROFESSIONAL CERTIFICATE IN

Sales Planning, B2B Commercial Process, and Business Strategy

START DATE:

Starts On-Demand / Immediately

ENROLLMENT

LOCATION:

ONLINE
E-LEARNING

LANGUAGE:

ENGLISH

DURATION:

2 MONTHS
50 HOURS

By completing our Technical-Sales Training Courses, participants will be able to:

Acquire skills for interpersonal communication, effective negotiations, value-based sales presentations, consultative selling, business argumentation, and after-sales service.

Efficiently manage selling processes, planning, prospecting, reaching customers forecasting, following up leads, developing customers, highlighting value proposal, and closing sales.

Become a more effective negotiator with proven techniques for building and maintaining relationships, applying appropriate power and influence, structuring agreements, and developing buy-in.

Identify your organization’s value proposition and understand customer’s pain in a technical consultative way, to increase success in acquiring new customers and building loyalty.

Handle technical selling with confidence, build powerful relationships, implement a plan for managing accounts strategically based on account mapping and customer focus.

WHO SHOULD ATTEND?

Our sales training is aimed at salespeople with a multidisciplinary technical profile involved in commercial & sales positions, interested in expanding or perfecting their knowledge, sales skills, and professional competencies in the technical-sales world.

Sales Engineers
Key Account Managers
Business Development Managers
Consultative Sales Specialists
Technical Sales Representatives
Other B2B Sales Executives

TEAM OF TUTORS

The team of tutors for these courses is made up of qualified professionals from different countries, worldwide. Our teachers are industry experts, have extensive experience and expertise in technical selling; they are all passionate about their areas of know-how and will ensure you achieve your personal development goals.

PROGRAM STRUCTURE & CONTENTS

– Linking Business Strategy and Sales Strategy

– Understanding Market Segmentation and Positioning

– Setting Smart Objectives for Sales Activities

– Planning and Preparing for Prospecting

– Lead Generation and Cold Calling Strategy

– Qualifying Leads and Sales Opportunities

– Align Sales Cycle and Customer’s Buying Process

– Work Efficiently with Professional Buyers

– Best Practices for Pipeline Management

READINGS, LECTURES & VIDEOS:

Achieving Better Sales & Marketing Alignment
Chart your Projects
Winning Team, Marketing & Sales Cohesion
Sales Key Performance Indicators (KPIs)
The Cornerstone of Blue Ocean Strategy
Follow-up and Client Bonding Skills
Sales and Marketing Myths
Creative Business Reimagined
Planning Skills. Doing vs Becoming
Leads Identification, Qualification, and Scoring
Strategies for the Multi-Generational Workplace
The Power of Sales Strategies, Processes and Routines
When to Close, and When to Walk Away
Introduction to Pricing with Confidence
Sales Models. Sales is not an Art, It is a Process
Lead Generation. Seminars, Workshops, Conferences, Speeches
ProActive Sales. We Are a Prospecting Machine
Leads Generation and Technical Prospection
The Pros and Cons of Attend Tradeshows
Choose to Work with Better Clients
Easy Explanation of Powerful Concepts in Business
Consultative Selling. Funnel Development
Consultative Selling. Process and Strategy
Strategic Selling Process for Sales Engineers
How to Improve Your Sales Process and Increase Business
High Profit Prospecting
Aligning Strategy and Sales
How Great Businesses do Strategy
Lead Follow Up Strategies and Tips for Success
Psychological Facts that Will Bring you More Business

What’s more…

Participants get FREE access to the
BUSINESS-TALENT COLLECTION

INVESTMENT

USD 249

USD 149

7-DAYS MONEY BACK GUARANTEE

Join the course today, and you have 7 days to dive into it. If you realize that it isn’t worth just ask for a full refund and we will send your money back right away, or if you prefer, you can change your enrollment to another course within our portfolio, or you can transfer your enrollment to another person.

ONLINE TRAINING CENTER

E-LEARNING METHODOLOGY

Our E-Learning methodology enables action-based learning that maximizes strategic planning and problem-solving to improve expertise outcomes. In addition, participants will become competent in developing their capacity for self-learning, research, analysis, and decision-making.

A rich blend of contents will be provided with a practical approach applied to the real-world workplace. Furthermore, all course participants have the coaching, guidance, support, and assistance from our team of experts.

E-LEARNING ENVIRONMENT

Online Courses give you the flexibility to learn at your own pace, within anyplace, and anytime that suits you best. Participants can follow the training regardless of their geographic location, travel schedules, and current job responsibilities.

Designed specifically for busy executives; study material can be accessed through our E-learning Platform which is available 24/7. Anytime accessibility is possible through any notebook, smartphone, or tablet, in a responsive web interface.

ASSESSMENTS

Our training courses do not evaluate theoretical aspects or memorization of concepts. Participants must present a set of practical homework.

These Assessments seek to develop sales skills and professional competencies to make arguments, defend your point of view, provide an opinion on a topic; research, analyze and integrate information to explain a particular topic; analyze data from study case; strategically plan, make decisions; solve problems and present solutions.

CERTIFICATION: Participants will attain a Certificate of Achievement accrediting the successful completion of the Training Course.

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