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This is a common question in job interviews to evaluate sales expertise and communication skills. When you’re asked to sell a pen, it’s all too easy to focus on that pen. You might be tempted to talk about its many[...]

Sales engineers have to visit their customers so they need to move extensively and spend a large portion of time traveling to meet with customers. Sales engineers are specialized in sell complex scientific, industrial and technological products or services to[...]

Sales engineers and technical sales reps must perfectly understand the product or service they are selling; they should be able to explain in detail how it works, what business value it offers, and the results that customers will achieve. They[...]